The Beam at Top of the Rock

Size: 5,000 SF
Industry: Fragrance
Role: Architect of Record
Owner: Tishman Speyer
Services: Observation Deck Redesign & Redevelopment, Rooftop Addition
Image Credit: Diane Bondareff, AP Images for Tishman Speyer / Tishman Speyer

The new interactive experience called “The Beam” at Rockefeller Center’s Top of the Rock is open to the public. The Beam recreates the famous 1932 photo “Lunch Atop a Skyscraper,” depicting 11 ironworkers sitting on a steel beam eating lunch high above Manhattan while 30 Rockefeller Plaza was under construction. Visitors sit strapped onto a steel beam replica with a seatbelt on the 69th floor, lifted 12 ft. above the Observation Deck platform and rotated 180-degrees offering spectacular views of New York City’s skyline.